Popular NFT marketplace Magic Eden has teamed up with Mocaverse to create MagicMoca—an NFT launchpad.

The new platform is set to feature curated gaming and IP projects and will provide early access to Moca NFT holders.

This collaboration is aimed at leveraging both platforms’ strengths to offer premium NFT experiences focused on specific sectors like gaming and culture.

What is MagicMoca?

MagicMoca is a co-branded NFT launchpad platform developed by Magic Eden and Mocaverse.

The platform will spotlight high-quality NFT projects, focusing on areas such as gaming, sports, and culture. It will be exclusive to holders of Moca NFTs, Moca IDs, and MOCA Coins, who will have early access to these launches.

This launchpad is part of a larger strategy to promote projects from Animoca Brands’ extensive blockchain portfolio, which includes over 540 on-chain ventures.

“Our priority will always be to push boundaries on how to expand the world of NFTs, so tapping into innovative collaborations with Mocaverse and unlocking access to the Animoca Brands ecosystem is a huge asset for both of our communities,” said Jack Lu, CEO and Co-founder of Magic Eden.

By collaborating, Magic Eden and Mocaverse aim to provide a central hub for these curated NFT projects, enhancing user engagement in the web3 space.

“Together, Mocaverse and Magic Eden will tap into Mocaverse’s network effect and curate only the best projects launching NFTs exclusively for both communities,” added Kenneth Shek, Lead at Mocaverse. “Magic Eden is launching marketplaces compatible with different chains, and we’re fully aligned to bringing full interoperability to users through our new launchpad MagicMoca and adopting the omni-chain MOCA Coin.”

Powering MagicMoca with $MOCA Coin

$MOCA will serve as the primary currency for all transactions on the MagicMoca platform.

This integration allows users to buy and trade NFTs on Magic Eden using $MOCA, bringing the Moca ecosystem directly into the marketplace. Additionally, Moca ID holders will be able to participate in curated launches and build their on-chain reputation.

Magic Eden’s rewards program will also extend to MagicMoca, offering incentives such as Diamond boosts for users who list or purchase MagicMoca NFTs, encouraging greater engagement with the new platform.